Mylarballoonfactory.com Attracts the Attention of Retail Giants With a Simple Idea that Increases Sales
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Retail giants, Kmart, Radio Shack, Best Buy, Circuit City, Nordstrom and Verizon Wireless have recently purchased
foil(mylar) balloons from the Mylarballoonfactory.com to attract customers already in their stores to the 'sale' or
'clearance areas.'
(PRWEB) August 23, 2005 -- Retail giants, Kmart, Radio Shack, Best Buy, Circuit City, Nordstrom and Verizon Wireless
have recently purchased foil(mylar) balloons from the Mylarballoonfactory.com to attract customers already in their
stores to the "sale" or "clearance areas."
So what is fueling the need for these balloons? Why do these retailers continue to re-order balloons to decorate their
show rooms? "It is the festive look they give to the sales floor," says Peter Gonsalves, Verizon Wireless salesman in New
York. "As a rule, every store in the region including kiosks, must decorate the sales floor with balloons every morning
prior to opening it gives the store a "promotional attraction."
Balloons draw customers who are already in their stores to the "Hot Spots" as retailer's call them. These "Hot Spots" are
areas in the store that are designated for liquidation of seasonal merchandise, sale and advertised items. "Balloons
make people feel good and it designates an area where they will get a better deal within the store," says Linda Evans,
operations manager for Kmart in Pennsylvania.
"The foil (mylar) balloons are 18 inches in diameter and come in heart, circle, or star shapes with 42 different solid
colors available" explains Gerard Palomba National Sales manager for the Mylarballoonfactory.com. "We have recently
produced a "Sale" balloon which really liven things up, I am really excited about this new merchandising craze, and
retailers all over the country are increasing sales by using this simple idea, A Balloon."
Retailers are gearing up to get their share of the busiest shopping season of the year, which is around the corner. This
new in-store decorating craze could not come a better time. A unique look. A fun and attractive atmosphere, whatever it
takes to get the consumer shopping their stores to bring up year over year profits.
And perhaps, the most important statistic is customer satisfaction. A whopping 90% of mylarballoonfactory.com
customers re-order.
About Mylarballoonfactory.com:
Mylarballoonfactory.com carries the highest quality sales, promotional latex and mylar balloons, balloon weights, curling
ribbon, get well, birthday, love and Valentine's Day balloons at wholesale prices. Quantity discounts available.
Contact Gerard Palomba at 718-938-9779. Or visit us on the web at http://www.mylarballoonfactory.com
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Gennaro Palomba
MYLAR BALLOON FACTORY.COM
Visit Our Site
718-938-9779
Email us Here
"sale" balloon
Balloons like this one have increased in-store sales for Kmart and Radio Shack
Uploaded: Aug 20, 2005
File Name:52252sale.gif
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